Sony
WH-1000XM4 AVTW

I initially started this project as a modeling practice for the Sony WH-1000XM4 headphones. However, after seeing the new trailer for Avatar: The Way of Water, I was inspired to create something bigger. I had been wanting to do a case study on hair simulation for a while, and this felt like the perfect opportunity. I drew inspiration from the Woodsprites in Avatar but wanted to blend their ethereal quality with water elements. I applied their graceful movement to underwater algae, while the orbs emerging from the scene symbolize two Na'vi clans. After completing this artistic exploration, I transitioned to the product-focused part of the project, aiming to create a smooth flow from the orbs to the product itself. In the product segment, I focused on crafting detailed materials and dynamic camera work, all set to the energetic soundtrack of 'The Mojo Radio Gang' by Parov Stelar."

December 15, 2022